Using existing data to answer old questions in better ways
Data underpins every aspect of our lives. Businesses and organisations across the world spend millions capturing, manipulating and analysing it to make real time business decisions, respond to
changing market conditions, remove cost and maximise cross-selling opportunities. Get it right and this existing data will provide fresh insight to enable you to answer old business questions in new and better ways. Get it wrong and the data challenges you face will manifest themselves in slow business growth, duplication across the business, slow time to market and poor decision making.
Read the full article to find out: What the key data challenges are, is there a better way to use your existing data, and where you should start.